- Duration: 1h 27m 32s
- Skill Level: Beginner
- Released: January 4, 2019
- Viewers: 17,200
Learn the most in-demand business, tech and creative skills from industry experts.
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As a modern marketer, you have a wealth of digital marketing solutions at your disposal. How do you determine which ones are right for you and your organization? In this course, marketing expert Anson Alexander digs into the tools available to you across the different areas of digital marketing, providing you with key insights along the way. Anson covers industry-leading solutions for social media marketing, email marketing, digital advertising, content creation, search engine optimization (SEO), and affiliate marketing. Upon wrapping up this course, you’ll be better equipped to navigate the world of digital marketing and hone in on the best tools for your company.
Anson Alexander is a blogger, author, SEO expert, teacher, and tech geek.
As the founder of AnsonAlex.com, Anson works full time writing, editing, and producing content for his site and providing technical and business services to clients. He has a BS in international business and information systems from the University of Tampa. In his free time, Anson plays video games, enjoys nature, spends time at the beach, and loves to travel.
– [Anson] The number of digital marketing tools available today, can be overwhelming. It seems as though new tools and platforms are being released daily, and it can be difficult for marketers to hone in on the most effective solutions. In this course, I provide tips and strategies for choosing the most effective digital marketing tools for your organization. The goal of this course is to save you time and money by presenting tools and strategies that you can use today. I want you to focus on marketing, without having to spend dozens of hours researching digital marketing solutions. I’m Anson Alexander, and I’ve been publishing digitally for nearly a decade. I’ve built an online presence that has reached tens of millions of users, and a YouTube channel that has gained over 100,000 subscribers. I’m excited to share many of the tools, secrets and resources, that I’ve discovered and used along the way. Sit back, relax, and prepare to become an expert in today’s top digital marketing…
- 1. Foundations of Digital Marketing1. Foundations of Digital Marketing
- 2. Social Media Marketing2. Social Media Marketing
- 3. Digital Advertising3. Digital Advertising
- 4. Content Creation and Curation4. Content Creation and Curation
- 5. Email Marketing5. Email Marketing
- 6. Search Engine Optimization (SEO)6. Search Engine Optimization (SEO)
- 7. Affiliate Marketing7. Affiliate Marketing